Luminary Labs’ 2021 survey delivers the most popular email newsletters across 21 categories This article is the cliff note version of “Crowdsourced newsletter recommendations: an updated list of 200+ must-read email”
Email newsletters can be underrated by marketers and consumer alike. The new, shiny object in social media seems to get all the publicity. And even if you aren’t marketing your brand with the shiny penny, someone in leadership will certainly ask you…”why aren’t we on XYZ social media channel?” These other platforms may come and go, but email seems to ride the wave and endure. What people don’t realize is that there is a time, place and good use for email. It’s particularly useful to keep up to date on trends and offers a reliable method for information distribution. For publishers and brands, it also serves as way to curate customer lists and users, and ultimately communities.
“Email newsletters have an opportunity to fill the professional education and conference gap. “
Prior to 2020, in-person conferences and events would make the top ten list of how professionals keep informed, network and build skillsets to scale their business. With Covid that’s changed. Professionals are on Zoom calls and Microsoft Teams. All. Day. Long. Sigh… the thought of getting on yet another video call is depressing and hurts my eyes. It’s like sitting in front of the television but with content that’s just not as fun or entertaining when you are exhausted. This problem *ahem* opportunity is perfect for email.
Recently Luminary Labs surveyed Lab Report readers and their extended network to ask about their favorite email newsletters. These range from business to culture and commentary. Check out this list below. It might just inspire you to create your own!
News and politics
- 10 Things You Need to Know Today from the Week
- 1440 Daily Digest
- Aspen Institute’s Five Best Ideas of the Day
- Austin Politics Newsletter
- Axios AM
- Boston Globe
- Brookings Brief
- Cheddar Need2Know
- CNN’s 5 Things
- Crooked Media’s What a Day
- First Branch Forecast
- Next Draft
- POLITICO Playbook
- Quartz Daily Brief
- Signal from GZERO
- The 10-Point from the Wall Street Journal
- The Big Story from ProPublica
- The Daily from the Conversation
- The Morning from the New York Times
- The Skimm
Business, finance, and economics
- Axios Pro Rata
- CEO Daily from Fortune
- Financial Times’ Due Diligence
- Finimize Daily Brief
- FinTech Collective
- Freakonomics
- fwd:Economy from MIT Technology Review
- Marginal Revolution by Alex Tabarrok and Tyler Cowen
- Matt Levine’s Money Stuff from Bloomberg
- Morning Brew
- SmartBrief
- The Big Picture by Barry Ritholtz
Leadership, management, and self-improvement
- Brain Food from Farnam Street
- Brass Ring Daily
- Friday Forward by Robert Glazer
- Granted by Adam Grant
- Management Tip of the Day from Harvard Business Review
- MIT Sloan Management Review
- The Broadsheet from Fortune
- The School of Life
- WIN: Women in Innovation
- Working Knowledge from Harvard Business School
Organizational culture and future of work
- In Progress from Sharehold
- Lady Business by Maria Aspan
- O’Reilly Next:Economy
- Open Assembly
- Reset Work by Kevin Delaney
- The Blast from NOBL
Startups and VCs
- 7 Questions from Sequoia Capital
- CB insights
- Class Rebel
- Crowdsourcing Week
- Crunchbase
- First Round Review
- Innovation Monitor from NYC Media Lab
- Inside Venture Capital
- Sifted
- The Daily Pitch from PitchBook
- The Enterprise Weekly from Work-Bench
- The Hustle
- The Information
- The Spark from Spark No. 9
- Trends from the Hustle
Industry and consumer trends
Marketing and media
- Axios Media Trends
- Chips + Dips by Emily Singer
- Muck Rack Daily
- Not a Newsletter by Dan Oshinsky
- PARQOR by Andrew Rosen
- Quibble & Bits from the Buzzfeed Copydesk
- Serial Marketer Weekly by David Berkowitz
- Seth Godin
- Total Annarchy by Ann Handley
- What’s Interesting by Jay Holtslander
Education
- Chalkbeat
- EdSurge
- Edutopia
- EdWeek
- Higher Ed Dive
- Inside Higher Ed
- K-12 Dive
- NASA Express (STEM education)
- NPR Ed
Healthcare and health tech
- Building H
- Exits and Outcomes by Brian Dolan
- Gist Healthcare
- Health Policy Watch
- Health Populi by Jane Sarasohn-Kahn
- Health Tech from STAT
- Kaiser Health News Morning Briefing
- Klick Wire from Klick Health
- MM&M
- MobiHealthNews
- Modern Healthcare
- Morning Rounds from STAT
- NEO.LIFE
- Out-Of-Pocket by Nikhil Krishnan
- Rock Weekly from Rock Health
- StartUp Health Insider
- Weekly Health Tech Reads by Kevin O’Leary
Space and science
- Ars Technica Rocket Report
- Axios Science
- Axios Space
- First Up from SpaceNews
- Inside Space
- Nature Briefing
- POLITICO Space
- Quartz Space Business
- The Airlock from MIT Technology Review
- This Week from SpaceNews
- Weekend Science Reads from Massive Science
Data science and data journalism
- Data & Society
- FlowingData
- Information is Beautiful
- NumFOCUS Monthly Newsletter
- NYT The Upshot
- The Data Science Roundup by Tristan Handy
- The Pudding
- Tim Harford
Futurism and emerging technology
- Abundance Insider by Peter Diamandis
- AI Ethics Brief from Montreal AI Ethics Institute
- Axios Future
- Benedict Evans
- Data Download from NYC Media Lab
- Exponential View by Azeem Azhar
- Friday Future 5 by Jack Uldrich
- Future Today Institute
- Futureloop
- Gerd Leonhard’s Humanity Futures and Practical Wisdom
- NLP News by Sebastian Ruder
- Platformer by Casey Newton
- Stratechery by Ben Thompson
- The Algorithm from MIT Technology Review
- The Download from MIT Technology Review
- TLDR
Cities and transportation
- CityLab Daily from Bloomberg
- Future of Transportation from Trucks Venture Capital
- Sidewalk Weekly from Sidewalk Labs
- Urbababble by Aaron Gordon
Policy and civic tech
- 18F
- Coding it Forward
- Institute for Government
- Living Library from GovLab at NYU
- Spark from Bloomberg Philanthropies
- Tech Policy Watch by Stanford’s Marietje Schaake
- The GovLab
Social impact
- Above the Bottom Line
- Community-Centric Fundraising
- Future Perfect from Vox
- Greater Good Science Center
- Interested: Social Justice Jobs
- Justice Funders
- Nonprofit AF
- Phenomenal World from Jain Family Institute
- Reconsidered
- SSIR Now from the Stanford Social Innovation Review
- The Communications Network
- Upturn
Food and agriculture
- Ag Insider from FERN
- Civil Eats
- Clover Food Labs
- Helikon Monthly by Kate Krueger
- Taking Stock by Susan MacMillan
- The Bittman Project by Mark Bittman
- The Infatuation
Design
Arts and creative communities
- Article Book Club by Simone Stolzoff
- Austin Kleon
- Brain Pickings by Maria Popova
- Creative Mornings
- Listings Project
- ReDef
- Triple Canopy
- Words of Mouth by Rachel Meade Smith
Culture and commentary
- Aeon
- Anti-Racism Daily by Nicole Cardoza
- Atlas Obscura
- Culture Studies by Anne Helen Petersen
- Electric Eel
- Friends&Readers by Jessica Hochman
- Insight by Zeynep Tufekci
- Letters from an American by Heather Cox Richardson
- NYT In Her Words
- NYT Race/Related
- PLACES Journal
- Psyche from Aeon
- Quartz Weekly Obsession
- Society of the Double Dagger by Robin Sloan
- The Browser
- The Ink by Anand Giridharadas
- The Weekly Dish by Andrew Sullivan
Personal musings and link-letters
- Ann Friedman Weekly
- Better Still by Lindsey Gates-Markel
- Change Curve by Will Myddelton
- Drawing Links by Edith Zimmerman
- Just Good Shit by Rachel Miller
- Laura Olin
- Links by Albert Chu
- Lorem Ipsum by Margot Boyer-Dry
- Maybe Baby by Haley Nahman
- Nisha’s Internet Tote Bag by Nisha Chittal
- No Complaints by Caroline Crampton
- No Mercy No Malice by Scott Galloway
- The Friendzone by Ali Abdaal
- Weekend Briefing by Kyle Westaway
Unapologetically NYC
- Gothamist
- SciFly: NYC Weekly Speculative Events
- Tech:NYC’s COVID-19 Digest
- TechNY Daily
- The City’s 2021 election newsletter
- This Week in the NYC Innovation Community